Professional Development & Executive Education

Creative Placemaking Certificate

Transform. Revitalize.Grow

Course Description

Creative Placemaking has emerged in the last decade as a critical tool to transform neighborhoods, cities, and communities through the revitalization of arts and culture. Community planners, real estate developers, residents and businesses are embracing creative placemaking to help revitalize local economies, stabilize neighborhoods, promote businesses and provide jobs. Develop the skills to initiate, collaborate and contribute to community renewal as a Certified Creative Placemaker.

Learn how to be the catalyst that integrates arts and culture with community and economic development. Acquire the skills to identify location-based creative assets as well as define, design and relate the story of creative places. Explore the use of the arts, economic development, urban and rural planning and community development as agents of change for a sustainable community. Learn to identify and effectively communicate with community leaders and stakeholders necessary to effectuate smart growth within a community.

Program Benefits

  • Develop strategies for infusing arts and culture into community and economic development planning.
  • Build and direct effective leadership teams.
  • Conduct asset assessments.
  • Apply concepts and develop problem-solving strategies from case studies.
  • Understand sector-specific vocabulary and establish cross-sector communication.
  • Demonstrate inclusive and sustainable community visioning and planning.
  • Develop implementation strategies.
  • Materials Included
  • 90 Professional Development Hours/9.0 Continuing Education Units from NJIT.

Topics Covered

Course 1: Creative Placemaking Process

  • Core Concepts and Case Studies
  • Identification of Stakeholders for Sustainable Communities
  • Team Mission and Introductory Community Visioning
  • Creative Assets Inventories
  • Analysis of Issues and Opportunities
  • Making the CASE for the Creative
  • Placemaking Approach to Community Planning
  • Working Across Sectors
  • Working with Stakeholders
  • Utilizing Assets to Address Issues and Opportunities
  • The Planning Process
  • Creative Placemaking Plan
  • Funding and Policies
  • Getting the Message Out
  • Presentation and Critique

Course 2: Creative Placemaking Principles and Practice

  • Building the Case for Creative Placemaking
  • Community Engagement
  • Real Estate/Housing-Residential
  • Commercial Real Estate
  • Local Regenerating and Partners
  • Social Equity
  • Focus on Rural/Suburbia
  • Connections between Urban, Rural, Suburban Communities
  • Transportation
  • Sustainable Growth, Development and Community Engagement
  • Public Art
  • Importance of Design
  • Evaluating the Impact
  • Technology Resources for Community/ Economic Development
  • Small Group Project Presentation

Course 3: Practical Application of Creative

  • Placemaking Processes and Principles

Who Should Attend

Civic leaders, planners, community and economic development professionals and artists can acquire the skills and practices to shape the character of a community through the infusion of arts and culture. The Certified Creative Placemaker Certificate is designed for those who choose to be a leading agent of change in a community.


Suzanne Ishee,

President, Center for Creative Placemaking, is a veteran of the NY theatre who is recognized as an Emmy and Drama Desk award winning producer, actor and playwright. She holds degrees from the University of North Carolina and Manhattan School of Music and several post- graduate certifications including that from the Commercial Theatre Institute. She is a lifelong advocate for artists as catalysts for social change and is a member of Actors Equity Association, American Guild of Musical Artists, and The Dramatists Guild. A NJ licensed Realtor who focuses on growing community cultural capital, she practices as consultant, agent and trainer and is certified as a short sales and foreclosure resource.

Ms. Ishee is an original member of the Sustainable Jersey Arts & Creative Culture Task Force and continually serves as a community action reviewer. She is also an original member of the Stewardship Council of the National Parks Foundation “Scenic, Wild Delaware” Geotourism Initiative serving on the Education and Outreach and the Strategies and Fundraising Committees. She is a member of the US Placemaking Leadership Council and the Western Highlands Scenic Byway Management Board and is Co- Chair of both Creative Skylands and the Livability Task Force of Together North Jersey. She is a guest blogger for the National Association of Realtors.

For the United Nations 52nd Commission on Social Development, Ms. Ishee presented on the power of Creative Placemaking to resolve conflict. She is a speech-maker, panelist and moderator on the subject of Creative Placemaking for numerous conferences and forums including those of North Jersey Transportation Planning Authority, Downtown New Jersey, New Jersey Future. Ms. Ishee regularly provides professional workshops in Creative Placemaking in the tri-state region.

Dr. Colette Santasieri

possesses over 30 years of practical and applied urban, environmental, transportation, and land use planning experience in both the public and private sectors. She has extensive experience and expertise in strategic planning; community visioning for redevelopment; transit oriented development; sustainable planning and design of communities, properties, and transportation systems; brownfields redevelopment; and identifying and analyzing a project’s impact on socio-economic, natural, and man-made settings as well as on environmental justice communities. She has developed and facilitated forums for discussion and building consensus; and designs and conducts stakeholder engagement programs as well as technical assistance programs for state, regional, county, tribal, and local government entities and nonprofits.

Dr. Santasieri holds diverse, yet complementary degrees in Urban Systems (PhD), Civil Engineering (MS), and Environmental Planning and Design (BS) providing her a well-rounded perspective in addressing the challenges and opportunities of creating sustainable and resilient communities and regions.

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